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    Pure in Every Sense

    SHOP NOW

    Pure in Every Sense

    SHOP NOW

    Pure in Every Sense

    SHOP NOW

    Pure in Every Sense

    Shop Now

    Hand Crafted in the UK

    Using the best ingredients Mother Nature has to offer.

    We just popped them neatly into a can.

    Hand Crafted in the UK

    The Hard Part

    Our ServedPure™ gluten-free spirit is four-times distilled (move over triple distilled) from locally grown wonky beet in France to produce a crystal clear, ultra-clean tasting spirit. Pure refreshment.

    Hand Crafted in the UK

    The Seltzer Part

    Our pure spring water is naturally filtered through red and grey sandstone. We only step in at the end to add the bubbles, for a naturally refreshing effervescence.

    Hand Crafted in the UK
    Hand Crafted in the UK

    The Fruity Part

    We infuse our drinks with wonky fruit for a crisp, light flavour, with a touch of natural sweetness. We believe in substance over style and our fruit is packed full of flavour and pizzazz, that bring our drinks to life.

    Hand Crafted in the UK
    Hand Crafted in the UK

    The Hard Part

    Our ServedPure™ gluten-free spirit is four-times distilled (move over triple distilled) from locally grown wonky beet in France to produce a crystal clear, ultra-clean tasting spirit. Pure refreshment.

    Hand Crafted in the UK

    The Seltzer Part

    Our pure spring water is naturally filtered through red and grey sandstone. We only step in at the end to add the bubbles, for a naturally refreshing effervescence.

    Hand Crafted in the UK

    The Fruity Part

    We infuse our drinks with wonky fruit for a crisp, light flavour, with a touch of natural sweetness. We believe in substance over style and our fruit is packed full of flavour and pizzazz, that bring our drinks to life.

    A DRINK TO FEEL GOOD ABOUT

    A DRINK TO FEEL GOOD ABOUT

    As you can see from the plethora of icons below, there are lots of great reasons to drink Served. This, paired with the fact that our drinks are fresh and delicious, has resulted in a product which we want to shout about from the rooftops.

    Served only has 57 calories, has 0 sugar and 0 carbs. You heard us. Zilch, zip, nada, nothing.

    There is nothing fake or artificial about our drinks. It’s just water, fruit and a touch of alcohol. Pure in every sense.

    We sense this might be music to your ears.

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    Fewer calories than an apple

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    Zero sugars and carbs

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    No sweeteners & nothing artificial

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    Gluten-free

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    We use wonky fruit to reduce food waste

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    100% recyclable cans

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    5% of our profits fund environmental projects

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    Entirely from plants & 100% vegan

    Our Pledge to the Planet

    Our Pledge to the Planet

    We all need to make changes and do what we can to save our planet. That’s why we have pledged to invest 5% of our profits into environmental projects and saving critically endangered species around the world.

    Summer hard seltzer
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      Jane MacQuitty

      “ Look out for Served Hard Seltzer Lime, a 4 per cent salty lime-lick hit ”

      Jane MacQuitty
      Fiona Beckett

      “ Hard seltzers are on a roll...I like Served Lime ”

      Fiona Beckett

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