SERVED Drinks – Dhamecha Trade Promotion

Please read these terms and conditions of entry carefully. By submitting an entry to this promotion, you are deemed to have read and accepted them.

SERVED Drinks – Dhamecha Trade Promotion

Terms and Conditions

Please read these Terms and Conditions carefully. By participating in this promotion, entrants agree to be bound by these Terms and Conditions.

1. Promoter

The promoter is Served Drinks Limited, registered in England and Wales (Company No. 12058457) with registered office at 71–75 Shelton Street, Covent Garden, London WC2H 9JQ (the “Promoter”).

2. Promotional Period

The promotion opens at 00:01 on 30 March 2026 and closes at 23:59 on 31 May 2026 (the “Promotional Period”).

Entries received outside this period will not be valid.

3. Eligibility

3.1 The promotion is open to legal residents of the United Kingdom aged 18 years or over who hold a valid trade account with Dhamecha Cash & Carry.

3.2 The following are not eligible to enter:

  • Employees of the Promoter
  • Agents or suppliers of the Promoter
  • Anyone professionally connected with this promotion
  • Immediate family members of the above

3.3 The Promoter reserves the right to verify the eligibility of entrants and may request proof of identity, address, or trade account ownership.

3.4 The Promoter may request proof that entrants are acting in the course of their business and hold a valid trade account with the participating wholesaler.

4. Qualifying Products

The following products are qualifying products for entry into the promotion (“Qualifying Products”):

  • SERVED Passion Fruit Martini 12 × 250ml
  • SERVED Margarita 12 × 250ml
  • SERVED Mojito 12 × 250ml
  • SERVED Lychee Martini 12 × 250ml

5. Participating Wholesaler

This promotion is valid only on purchases made from the following participating wholesaler:

  • Dhamecha Cash & Carry

6. How to Enter

6.1 During the Promotional Period, purchase three (3) cases of any Qualifying Products (or any combination of them) from the Participating Wholesaler using a registered trade account (a “Qualifying Purchase”).

6.2 Qualifying Purchases may be made:

  • In-store at the Participating Wholesaler; or
  • Online via the Participating Wholesaler’s official website (where available).

6.3 Following a Qualifying Purchase, the trade account holder will automatically be entered into the prize draw.

6.4 Maximum one (1) entry per trade account per day during the Promotional Period.

6.5 Entrants should retain an itemised receipt or invoice showing the date and time of purchase, as this may be required for verification.

6.6 Entries will only be deemed valid once verified by the Promoter. The Promoter accepts no responsibility for entries that are not received, delayed, corrupted, incomplete or invalid due to system errors, wholesaler reporting issues, or technical failures.

7. Prize

7.1 There is one (1) prize available.

7.2 The prize consists of:

£1,000 credit redeemable with Dhamecha Cash & Carry.

7.3 The prize is:

  • Non-transferable
  • Non-exchangeable
  • No cash alternative is available

7.4 The Promoter reserves the right to substitute the prize (or any part of it) with an alternative of equal or greater value where necessary due to circumstances outside its reasonable control.

8. Winner Selection

8.1 All valid entries received during the Promotional Period will be entered into the prize draw.

8.2 The draw will take place within seven (7) days of the closing date.

8.3 The winner will be selected at random using a computerised random selection process from all eligible entries.

9. Winner Notification and Prize Claim

9.1 The winner will be contacted via email using the contact details registered with their trade account.

9.2 The winner must respond within 14 days of notification and provide:

  • Full name
  • UK address
  • Trade account membership number

9.3 If the winner fails to respond within the specified period, the Promoter reserves the right to select an alternative winner.

10. Prize Delivery

Once successfully claimed and verified, the prize will be awarded within 30 days.

The Promoter accepts no responsibility for failed delivery due to incorrect or incomplete contact details.

11. Winner Information

The surname and county of the winner will be available on request for three (3) months following the closing date.

Requests should be sent to the Promoter at the address stated above.

Entrants may object to disclosure or request that disclosure be limited where required by law.

12. Wholesaler Approval and Verification

The Promoter reserves the right to confirm with the Participating Wholesaler that entries are valid and that the entrant is a legitimate trade account holder.

The promotion is subject to the Participating Wholesaler’s cooperation and approval.

The Promoter shall not be responsible for any errors, omissions, delays, or disputes arising from the wholesaler’s reporting or data systems.

13. Fraud and Abuse

The Promoter reserves the right to disqualify any entrant who:

  • Breaches these Terms and Conditions
  • Provides false information
  • Engages in fraudulent or dishonest activity
  • Attempts to manipulate the promotion or gain an unfair advantage

14. Data Protection

The Promoter is the data controller for the purposes of administering this promotion.

Entrants’ personal data will only be used for the purpose of administering the promotion unless they have consented to receive marketing communications.

Personal data may be shared with third parties involved in prize fulfilment.

For more information see the Promoter’s Privacy Policy:
https://www.serveddrinks.co.uk/pages/privacy-policy

15. Publicity

The Promoter may request that the winner participates in reasonable publicity relating to the promotion.

Participation in publicity is entirely voluntary and is not a condition of accepting the prize.

16. Limitation of Liability

To the fullest extent permitted by law, the Promoter will not be liable for any loss, injury, or damage suffered as a result of entering the promotion or accepting the prize.

Nothing in these Terms and Conditions shall exclude liability for:

  • Death or personal injury caused by negligence
  • Fraud or fraudulent misrepresentation
  • Any liability that cannot legally be excluded

17. Promotion Administration

This promotion is in no way sponsored, endorsed, administered by, or associated with any third parties including participating wholesalers or retailers.

18. Amendment or Cancellation

The Promoter reserves the right to amend, suspend or cancel the promotion where it becomes necessary to do so due to circumstances outside its reasonable control, including suspected fraud or technical failures.

19. General

19.1 The Promoter’s decision regarding all matters relating to the promotion will be final.

19.2 If there is any discrepancy between these Terms and Conditions and any promotional materials, these Terms and Conditions will prevail.

20. Governing Law

These Terms and Conditions shall be governed by and interpreted in accordance with the laws of England and Wales.

21. Responsible Drinking

The Promoter encourages responsible consumption of alcohol.

Please drink responsibly